Business | Hey Big Spender – How Luxury Brands Are Raising The Stakes On Instagram

Big-spending luxury brands like Gucci, Louis Vuitton and Christian Dior are splashing out on everything from dance-fuelled fashion shows to teams of advisers as they target social media platforms in the hunt for young shoppers. Without the entry barriers of magazine advertising – where a one page glossy ad can cost tens of thousands of … Continue reading Business | Hey Big Spender – How Luxury Brands Are Raising The Stakes On Instagram

Business | Hermes CEO Steps Down From L’Oreal Board Competing Make-Up Line.

Hermes CEO Steps down from L’Oreal board over competing make-up line 44french beauty group L’Oreal said on Thursday that Axel Dumas, the CEO of  Birkin-bag maker Hermes, had resigned as a board member as the luxury group starts work on its own line of cosmetics. L’Oreal said his departure was “due to the recent announcement … Continue reading Business | Hermes CEO Steps Down From L’Oreal Board Competing Make-Up Line.