SAUDI ARABIA | Over $270 Million Generated During Riyadh Season

RIYADH | SAUDI ARABIA – The Riyadh Season of events has generated more than SR1 billion ($270 million) for the Saudi General Entertainment Authority (GEA), its chairman has revealed.

Turki Al Sheikh said the figure represented initial income from the season, while indirect revenues over the festival period made via the Saudi payments system, Mada, exceeded SR 4 billion.

He added that Riyadh Season had attracted 10.3 million visitors to the capital and its surrounding area and had given rise to 34,700 jobs with 17,300 indirect posts.

Al Sheikh noted that following the “exceptional success” of Riyadh Season, the challenge would be to match it again in the upcoming Sharqiah and Jeddah seasons.

Riyadh Season is one of 11 Saudi Seasons that aim to promote Saudi Arabia as a tourism hub, as well as enhance the quality of life for the people of the Kingdom. It began on Oct.11, 2019 with a concert by K-Pop superstars BTS at King Fahd International Stadium.


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s